# Privacy Policy

At loveetiranga, we value the privacy of our users and are committed to protecting the personal information you share with us. This Privacy Policy outlines the types of personal information we collect, how we use it, and the measures we take to ensure your information is handled safely and responsibly. By using our website, you agree to the practices outlined in this Privacy Policy.

## 1. Information We Collect

We may collect both personal and non-personal information when you interact with our website. This information is gathered through direct and indirect means, such as filling out forms, cookies, or analytics tools.

### a. Personal Information

Personal information refers to any data that can identify you personally. This may include:

- Name: When you submit an inquiry or sign up for newsletters.
- Email Address: For communication purposes, including sending you updates or responding to your queries.
- Mailing Address: If you purchase products from our online store.
- Phone Number: In case we need to contact you for customer service-related inquiries.

### b. Non-Personal Information

We also collect non-personal data, which cannot be used to identify you. This information is collected automatically when you browse our website and includes:

- IP Address: To monitor traffic and ensure website security.
- Browser Type: To optimize website performance based on the devices and browsers users are using.
- Pages Visited: For analytics purposes, to understand which parts of our website are most visited.

## 2. How We Use Your Information

We use the collected information for various purposes to improve your experience on loveetiranga, such as:

### a. Personal Information Usage

- Communication: We may use your email to respond to your questions, notify you about changes to our services, or provide customer support.
- Transactions: If you make a purchase, we use your personal details to process and deliver your order.
- Marketing: With your consent, we may send you promotional materials, newsletters, or special offers.

### b. Non-Personal Information Usage

- Analytics: Non-personal information helps us analyze trends, manage our website, and improve the user experience.
- Site Performance: Data like browser type and page visits help us ensure that our website functions properly across various platforms.

## 3. Cookies and Tracking Technologies

loveetiranga uses cookies and similar tracking technologies to improve your browsing experience. Cookies are small files stored on your device that allow us to recognize you when you return to our website.

### a. Types of Cookies We Use

- Essential Cookies: These are necessary for our website to function properly, such as remembering items in your shopping cart.
- Analytics Cookies: These cookies help us understand how visitors use our site so we can improve performance and user experience.
- Advertising Cookies: If applicable, we may use these cookies to deliver personalized ads based on your browsing history.

### b. Managing Cookies

Most browsers allow you to control cookie settings, including blocking or deleting cookies. However, disabling cookies may affect the functionality of certain features on our website.

## 4. Third-Party Services

We may work with third-party companies to provide certain services, such as payment processing, analytics, and advertising. These third parties may have access to your personal information but only to the extent necessary to perform their functions on our behalf. They are not permitted to use your data for any other purpose.

### a. Payment Processors

For any purchases made on loveetiranga, we rely on third-party payment processors to handle your financial transactions securely. We do not store your credit card information on our servers.

### b. Analytics Tools

We may use third-party analytics tools, such as Google Analytics, to gather data on user behavior, site performance, and traffic sources. These tools may use cookies to track your activity on our site.

### c. Advertising Partners

If we engage in online advertising, we may use third-party services like Google Ads or Facebook Ads to display relevant advertisements to you. These services may use cookies and tracking technologies to deliver personalized content.

## 5. Data Sharing and Disclosure

loveetiranga does not sell, rent, or trade your personal information to third parties for marketing purposes. However, there are some circumstances in which we may share your data:

### a. Legal Compliance

We may disclose your personal information if required to do so by law or in response to valid requests by public authorities.

### b. Business Transfers

If loveetiranga is involved in a merger, acquisition, or sale of assets, your personal information may be transferred as part of the business transaction. In such a case, we will notify you before your data is transferred and becomes subject to a different Privacy Policy.

### c. Service Providers

We may share your data with third-party service providers who help us operate our website, such as hosting companies or email service providers. These parties are contractually obligated to maintain the confidentiality of your information and are not allowed to use it for any purpose other than providing their services to us.

## 6. Data Security

We take appropriate security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. This includes implementing encryption protocols, secure server hosting, and regular security audits.

However, please note that no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

## 7. Your Rights

You have the following rights concerning your personal information:

### a. Access and Rectification

You may request a copy of the personal information we hold about you and ask for any inaccuracies to be corrected.

### b. Deletion

You have the right to request the deletion of your personal data in certain circumstances, such as when it is no longer needed for the purposes for which it was collected.

### c. Withdrawal of Consent

If you have provided consent for us to use your personal information for marketing purposes, you can withdraw that consent at any time by contacting us.

### d. Data Portability

In certain circumstances, you have the right to receive your personal information in a structured, commonly used, and machine-readable format.

## 8. Children's Privacy

loveetiranga does not knowingly collect or solicit personal information from children under the age of 13. If you are under 13, please do not use our website or provide any personal information. If we discover that we have collected personal data from a child under 13, we will delete that information as quickly as possible.

## Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. When we make changes, we will revise the "Effective Date" at the top of this policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.